The number of visitors to Japan rose 24 per cent year-on-year to a new record for June, but spending per person fell as yen¹ strength put the brakes on a massive tourism boom.

6月赴日游客人数同比增长24%，创下一个新纪录，但人均消费下降，日元升值对大规模旅游热潮起到了抑制作用。

Average revenue per tourist fell 10 per cent in the second quarter as free-spending Chinese tourists — famous in Japan for their “explosive shopping” — find the renminbi in their pocket no longer goes as far.

每位游客平均营收在第二季度下降了10%，花钱爽快的中国游客（他们在日本以“爆发式购物”出名）发现他们钱包中的人民币购买力缩水。

Inbound tourism has been one of Japan’s biggest sources of economic growth for the past few years. The new numbers suggest that trend will continue but highlight the drag from a stronger yen.

入境旅游是近几年日本最大的经济增长来源之一。最新数据似乎表明这一趋势将继续，但也突显了日元走强的拖累效应。

“The start of the summer season, travel promotions² and the large increase in cruise ship visits continue to boost the number of visitors to Japan,” said the Japan National Tourism Organisation³.

“夏季开始、旅游宣传活动以及到访邮轮的大量增加，继续提振赴日游客的数量，”日本国家旅游局(JNTO)表示。

“International political instability and the risk of long-term yen strength are concerns, but we expect scheduled cruise ship visits and the Ramadan travel season in Indonesia and Malaysia to boost visits to Japan.”

“国际政治不稳定局势以及日元长期强势的风险都令人担忧，但我们预计，定期邮轮的到访以及印尼和马来西亚的斋月旅游旺季，都将提振赴日旅游。”

June visitor numbers from Taiwan, Hong Kong and the US all reached record highs and tourism from South Korea rebounded⁴ compared with last year, when the MERS virus caused a fall in travel.

6月，来自台湾、香港和美国的游客人数都创下新高，而来自韩国的游客人数相比去年也出现反弹，去年此时中东呼吸综合征(MERS)病毒导致旅游人数下降。

The trend of rising numbers but falling spending was especially acute for China. While the number of Chinese tourists was up 26 per cent year-on-year in June to 582,500, spending per person fell 23 per cent in the second quarter.

游客数量上升、但支出下降的趋势在中国游客身上尤为突出。尽管中国赴日游客数量在6月份同比增加26%，达到58.25万人，但第二季度人均消费下降了23%。

With their best customers no longer splurging on hand bags, cosmetics⁵ and gold watches, sales in Japanese department stores were off 3.7 per cent compared with June last year.

日本百货商场6月销售额同比下降3.7%，因为它们的最佳顾客不再踊跃购买手袋、化妆品和金表。

The average Chinese tourist spent ￥123,597 on shopping — more than double the average visitor — while spending less than average on their hotel. The renminbi is down 14 per cent against the yen since the start of the year.

中国赴日游客的人均购物支出为12.3597万日元，是赴日游客均值的两倍多，但中国游客在酒店上的支出低于均值。今年以来，人民币兑日元汇率累计下跌14%。

Analysts⁶ fear that will make Japan less competitive relative to other Asian destinations, especially now that many Chinese are making their second or third visit, choking off a crucial source of demand for the sluggish⁷ economy.

分析师们担心，这将使日本相对于亚洲其他旅游目的地竞争力下降（尤其是鉴于现在很多中国游客已经是第二次或第三次访问日本），从而切断日本低迷经济的一个关键需求来源。

But the overall picture is still encouraging — even if not for the most luxurious⁸ end of the market — as the rising number of arrivals outweighed⁹ the decline in their average spend. Total tourism revenue was up 7.2 per cent compared with a year ago

但是总体局面仍是令人鼓舞的（即便对最高端的市场而言不是这样），因为赴日游客数量上升的影响超过了人均消费的下降。旅游总营收同比增长7.2%。