September has officially arrived, and with the new month comes the end of summer and the beginning of a busy fall for Apple. In the weeks ahead, there are several key dates to anticipate for Apple fans, even beyond the major iPhone 17 event set for September 9.

Tuesday, September 9: Awe¹ Dropping event

Apple’s annual fall keynote kicks off at 10 am PT/1 pm ET on Tuesday, September 9. The company is expected to unveil the iPhone 17 lineup, including the ultra-thin iPhone 17 Air, alongside Apple Watch Series 11 and Ultra 3.

Other announcements will likely include new AirPods Pro² 3, TechWoven iPhone cases, Crossbody Strap³ accessories for iPhone 17 cases, and a redesigned Apple Clear Case. We should also expect new Apple Watch band styles and colors.